Grow Your Private Practice by
Partnering With Westside Behavioral Care
Westside Behavioral Care is a locally owned Colorado mental health company that partners with licensed therapists and mental health providers who want the independence of private practice with support behind the scenes. Through a provider service agreement, Westside helps with referral generation, client matching, scheduling, insurance billing, and administrative tasks, so providers can spend more time focused on client care and clinical work.
Private Practice Support Without Giving Up Your Independence
At Westside Behavioral Care, providers remain independent and in control of their schedules, caseloads, clinical style, practice systems, and availability. Westside’s role is to support the parts of private practice that can become time-consuming, including referral generation, client matching, scheduling, insurance billing, and administrative coordination.
Since 1998, Westside has helped providers serve clients across Colorado while maintaining the flexibility and independence that make private practice appealing. Learn more
You Stay In Control
Partnering with Westside does not mean giving up control of your private practice. Providers decide when they are available, how many clients they want to see, which populations they serve, which systems they use, and when they want to adjust their caseload.
Therapists maintain control of their:
• Schedule and availability
• Caseload size
• Clinical approach and modalities
• EHR, paperwork, and related systems
• Specialties and populations served
• Visit types (in-person, virtual, or hybrid)
• New client intake process
• Professional development
• Time away from practice
• Liability insurance
• Office location (if any)
• Copay collection method (EHR, Ivy Pay, check, cash, etc)
How Westside Helps Your Private Practice
Referrals
Westside helps generate referral opportunities and connects clients with providers based on specialties, availability, insurance participation, location, and treatment needs.
Billing
Westside’s billing team supports claims submission, tracks reimbursements, and helps reduce the time providers directly spend on insurance-related processes.
Scheduling
Providers stay in control of their availability, caseload, and schedule while receiving support from Westside’s scheduling and tech support teams.
Administrative Support
Westside supports client communication, profile updates, calendar changes, and other day-to-day administrative details that can take time away from client care.
Who Is A Good Fit?
Westside may be a strong fit for licensed Colorado providers who want the independence of private practice with support behind the scenes. Providers often partner with Westside because they want help building or maintaining a caseload, reducing administrative burden, expanding insurance access, or spending less time on marketing, billing, and scheduling.
This partnership may be especially helpful if you:
• Want to grow or stabilize your private practice
• Prefer to focus on client care instead of administrative tasks
• Want support with insurance billing and reimbursement processes
• Value flexibility, autonomy, and control over your schedule
• Want referral opportunities based on your specialties and availability
• Appreciate working with a small, trusted, and local team instead of a large corporate system
The Four Easy Steps To Partner With Westside
Step 1: Submit A Partnership Interest Form
Tell us about your private practice, active Colorado license, specialties, location, availability, and practice goals.
Step 2: Connect With Us
We’ll schedule an introductory call to discuss fit, referral needs, payer participation, billing support, and how the provider service agreement works.
Step 3: Complete Provider Setup
If agree to be a mutual fit, Westside’s support team will help guide you through a straightforward provider setup process. We’ll gather the information needed for your website profile, referral calendar, scheduling preferences, billing workflows, and any applicable payer-related steps so you can begin receiving matched referral opportunities.
Step 4: Focus on Client Care
You provide clinical care through your private practice while Westside supports referral matching, scheduling, billing, and administrative coordination.
Ready to Grow Your Practice With Us?
If you are a licensed Colorado provider looking for referral support, insurance billing support, scheduling help, and more time to focus on client care, we would be happy to connect.
FAQs Before Partnering With Westside
What support does Westside provide to affiliated independent providers?
- Maintaining autonomy over your private practice
- Reliable billing services
- Intake generation
- Clinical consultant available at your request
- Control over caseload
- Ongoing marketing efforts by WBC
- Professional scheduling team
- Admin support
- Provider-friendly policies
- Tech support
- Credentialing support
Will I maintain control of my private practice?
Yes, Westside empowers providers to run their practices as they see fit. Regulatory and insurer requirements are passed along from time to time, but we otherwise focus on referral generation and admin tasks on your behalf.
How are clients matched with providers?
Our proprietary Avalon software matches clients with providers based on factors such as availability, specialty, insurance coverage, client age, and location. Clients may schedule directly on our website, or opt for one-on-one support with a member of our scheduling team. Referral volume is not guaranteed and depends on client demand, insurance participation, provider availability, specialties, location, and other factors.
Which insurance companies do you work with?
Westside has contracts with nearly all insurers in the Greater Denver Area. A full insurer list can be found on our insurance page.
Will I have to interact with insurance companies?
Westside's credentialing and billing specialists handle the great majority of insurer requirements on your behalf. Some insurers require provider involvement from time to time, but we do our best to minimize those interactions.
Am I required to work specific hours?
Not at all! Providers have full control over when and how much they decide to work. Most providers work during business hours, others prefer to offer evening sessions, and some make themselves available over the weekend.
How much does it cost to be credentialed?
Westside is currently covering the costs associated with joining open insurance panels in Colorado.
Do you generate self-paying clients?
Our marketing efforts are geared towards clients with insurance coverage, but we certainly generate self-paying clients from time to time. These referrals are matched and distributed to our therapist network without charge. Providers can set their self-pay rates and even adjust them on a sliding scale if that’s of interest to them.
Is this employment with Westside Behavioral Care?
No. Westside works with licensed providers through a service agreement. Providers operate their own independent private practices; Westside provides referral, scheduling, billing, and administrative support.
Can I be part of multiple groups, referral generating companies, and keep my own private-practice clients?
Yes, providers maintain their independent practices and may continue serving clients outside of Westside, subject to the service agreement and insurance requirements. We understand that some therapists find comfort and stability by diversifying through memberships with multiple national companies.
Apply To Partner With Westside As A Licensed Colorado Therapist
Internships And Supervision
Regrettably, our insurer contracts require us to work with independently licensed Colorado providers. We are unable to work with license candidates, offer internships, or provide clinical supervision at this time.
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